It's interesting how quickly something like the Stanley Cup, not the NHL trophy, can go viral. Remember when people were fighting in stores, acting like they would die if their kid didn't get a Stanley Cup?

Over my 46 years, I've had coffee while sitting in a duck or goose blind, on a deer hunt, or in a fishing boat, out of a Stanley Thermos many times. I like to think I was Stanley when Stanley wasn't excellent.

Is A New Stanley Cup Craze Coming To Wyoming?
Drew Kirby, TSM
loading...

It's wild how social media plays such a part in many people's lives. It looks like the next wave of Stanley Craze may be coming. The company just announced the release of its new 'Summer' cups line.

The Stanley Brand has existed since 1913, but sales have soared over the last few years. In 2019, the company sold roughly $70 million in products worldwide, and in 2023, it sold a whopping $750 million in products—all because the cups went viral. They now collaborate with country stars like Lainey Wilson to keep interest in the cups high. Then, when they have new releases, the craze begins again.

 

 

 

View this post on Instagram

 

A post shared by Stanley 1913 (@stanley_brand)

If you forgot how wild it got last fall, check out this video that will remind you how crazy people were and how serious it got. Then remind yourself that it's just a cup and not worth getting a black eye or busted kneecap over.

LOOK: Get Your Limited Edition My Country 95.5 Merch Today!

You love to represent your favorite band or sports team, so why not add My Country 95.5 to your lineup? With the help from Threadless, you can now buy your limited edition favorites including; Yellowstone, Reba/Dolly '24 Election, and Wallen/Hardy '24 Election merch.

There are endless options from t-shirts and mugs to tanks and phone cases and everything in between, even stickers.

Take a look and see what you would like or pick out the perfect gift for your family and friends.

Gallery Credit: Nicole Todd

The 8 Easy Steps To Change Your Amazon Wake Word

Gallery Credit: Drew Kirby, Townsquare Media